Interview with Author and Writing Coach, Rochelle Melander


For anyone who missed my detailed review of Rochelle Melander’s latest book in the previous post, click here.

SB: Throughout reading LEVEL UP! I often noted how your astute advice and practical approaches are appropriate for adults, like me, and also adaptable for young writers.

You are the founder of DREAM KEEPERS in Milwaukee and I have several questions about that:

RM: When and how was this program inspired?

I began teaching writing to children when my son started school—mostly offering poetry writing units for his class. In 2005, while attending an inner city church, I volunteered for the after school program. As I interacted with the children, I thought: I would love to teach writing to these young people. Dream Keepers was born. I started meeting weekly with a small group of girls, ages 10-16. We used classic and modern poetry as mentor texts to inspire our work, including Langston Hughes’s poem “The Dream Keeper;” Nina Simone’s song “To be Young, Gifted, and Black;” Martin Luther King, Jr.’s “I Have a Dream” speech; and Pink’s song “Dear Mr. President.”

About a year after teaching at the church, I brought Dream Keepers to the Milwaukee Public Library. I’ve been there since 2007. I’ve also brought the Dream Keepers process to the Milwaukee Art Museum, Milwaukee Public Schools, and after school programs.

About 3 years after starting Dream Keepers, I took the 4-week Writer’s Institute with the National Writing Project, and that was so helpful for me. I learned a lot about writing circles—which we had been doing—and how to make them even better.

SB: What do you find most gratifying about working with early-stage writers?

RM: I love their openness to trying writing exercises. For many of the young writers, they don’t have pre-conceived notions of what’s right. That means that they can play with stories and writing in a way that older, more experienced writers have difficulty doing.

SB: What surprising challenges have arisen over time?

RM: I’ve been doing this work since about 2001—and I have noticed a distinct change in the young writers I work with. Many of my writing exercises have an art component to them, because I believe that making art stretches our brains and helps us become more creative writers. Recently, many of my students have struggled with simple tasks like folding and cutting paper. This adds a new dimension of anxiety for the students. But I believe that we grow from taking on and conquering challenges, even though they are hard. (Just like a quest!) So I keep asking them to make art and write.

I’ve also noticed that the students are more likely to borrow characters, settings, and stories from television, movies, and gaming. I worry that this is because they fill all of their free time with consuming media—and don’t have time to just daydream. 

Finally, and this is the biggest challenge, I teach after school at the library, and most children come to play on the computer. It’s hard to get them to leave the computer and focus on writing and art.

SB: Did your young writers inspire the gaming premise?

RM: I got the idea for the gaming premise from the book SuperBetter: The Power of Living Gamefullyby Jane McGonigal. In the book, McGonigal talks about how she healed from a head injury by turning it into a quest, with allies, villains, and power-ups. I loved the idea and tried it out in my own life—it helped me meet daily challenges. And it was fun.

After working with the ideas in McGonigal’s book, I brought the tools to my clients and the young writers. One of their favorite activities has been developing their own superhero identity!

SB:  Oh, I heard a wonderful interview with McGonigal about her book. It is now on my hold list at the library!

You suggest, LEVEL UP! functions well as a kind of Choose-Your-Own-Adventure book, with readers pursuing target areas of greatest interest or need. Since you’ve tried many/all of these quests, will you share some that you find yourself returning to or utilizing regularly? 

RM: I have a quest in the book called, Master Your Mornings. I used it to develop a morning routine that helps me to focus and get more writing done. During those morning sessions, I use several tools from the quests to support me:

+I use quest #35, “Journal to Boost Productivity,” and regularly practice gratitude journaling and journaling to plan.

+I use quest #2, “Capture Your Vision Daily,” to vision what I want to achieve in the next 3 months.

+I struggle with my mindset a lot, especially around my writing for children. So I use quest #41, “Adopt a Positive Mantra,” to replace my negative self-talk with a positive mantra.

In addition, I am always trying to add power-ups to my day—finding unique and fun ways to renew my energy so that I can work productively throughout the day.

SB: Your introduction is an effective summary of the reasons you wrote this book and some core philosophical tenets you follow in coaching creatives and in broader life approaches. Did you find that writing this book, in this unique way, had a different impact on you than writing any of your other books about effective writing?

RM: I have become increasingly tired of gurus telling people that there is a single way to achieve success. When I wrote this book, I really wanted to keep the reader in my head, to create something that they could use to master their own life, in their own way. As a writer, I’m always thinking about the reader: how will this book support or entertain them? But this book really pushed me to put myself in their shoes. And that has helped me become a better writer and coach.

 SB: Thank you, Rochelle. I hope that everyone will buy your book, because I truly see it as a future-favorite-tool for everyone who is truly committed to living their best creative lives.

Rochelle Melander is a certified professional coach, experienced book strategist, and the author of eleven books, including, Level Up: Quests to Master Mindset, Overcome Procrastination and Increase Productivity. She provides solutions for people who feel stuck, overwhelmed or confused by the writing and publishing process. She is the founder of Dream Keepers, a writing workshop that supports children and teens in finding their voice and sharing their stories. Visit her online at

Twitter: @WriteNowCoach



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Are You Game for Expert Writing Advice?



LEVEL UP:Quests to Master Mindset, Overcome Procrastination, and Increase Productivity. A Guide for Writers, Entrepreneurs, and Creatives

By Rochelle Melander    October 2019      Dream Keepers Press

Rochelle Melander wears many caps. She is a writing coach with experience in support of individual, spiritual, and professional development. She has multiple books to her credit, including Write-A-Thon. She brings a wealth of life and professional experience to this new project, a book that is both playful and play-full, jam-packed with solid guidance, plenty of smiles, and nods if recognition for anyone interested in making the most of their creative potential. The QUEST she set for herself in this book was to offer both new and familiar tools in a way that is not just useful, but FUN!

And she succeeded.

Melander mentions early in the introduction that much of her language will refer to writers and writing challenges, but her advice will transfer readily to those interested in launching a business, engaging in visual or other arts, or contemplating any complex creative task.

Although I absorbed most of her advice from the perspective of a writer, it felt obvious to me that the strategies she offers are, indeed, suitable across the board. I pictured friends and family who are crafters, antique car rebuilders, home-based caterers, all of whom are talented and productive. Those creators often  also grump and grumble about getting behind schedule, juggling so much that important balls are dropped, or otherwise feel less than successful in their chosen creative pursuits than they believe they could be.

Melander’s title reflects the language of digital game play, while the subtitle makes clear exactly who the “players” are and what the book will offer. The premise of her approach is twofold: first, there is NO WAY that any piece(s) of advice will suit every creator, every time, in every way; and, second, in order to succeed, creators would benefit from being able to access and use the best advice at the right time and place.
Those points may appear to be in conflict with each other, and perhaps with the very idea of a book labeling itself as a “guide”. And yet Melander has found a clever way to make a very powerful point (and tool) to integrate those two truths. She has written this as a gaming insider guide, beginning with the advice to take a big picture overview before beginning. By doing so, readers will see a comprehensive table of contents, a useful and precisely worded index, a useful “power up” resource, and will quickly identify the way each two-to-three page “chapter” is organized.

Beginning with the table of contents, Melander has identified five areas of struggle for creatives: visioning and planning an ideal creative life; discovering and implementing your own best practices; mastering your mindset; ditching distractions; and overcoming obstacles.

If you’ve done any reading or attended workshops, webinars, or conferences, you will recognize these topics as frequent (and well-attended) program targets.

What Melander has done, playfully and effectively, is to treat the many elements within each broad topic as gaming tips. Each coaching tip is simply labeled, often as a skill or strategy, followed by a BRIEF focusing introduction. Next she frames the skill as a QUEST, indicating the tools, shortcuts, locations, and steps to achieve and measure the activity or approach. She then provides GAME PLAY TIPS, noting pitfalls to avoid and shortcuts that may help, as well as ideas about modifying  tasks to make the QUEST more achievable in your own circumstances. Finally, She defines FOR THE WIN, indicating ways to measure success and recognize how achieving the quest will move you toward your much larger goals.

This simple framing of information that so often feels overwhelming, confusing, unrealistic, redundant, or otherwise undoable puts the game control into the hands of the player- allowing full control to attempt, to skip over, to return to, or to ignore as best suits that player at that time, in that project. This consistent framing also turns a massive and valuable trove of information into “modules” that need not all be read or processed or used sequentially or according to some master plan.

Because I was reading this material to review, I did “play through” from start to finish. Along the way I quickly noticed Melander stating clear permission to dip in and out, to utilize the chapter titles, index, and other well organized tools to troubleshoot current issues in creativity or productivity. For novices or someone with lifelong experience, there is value in both approaches. Speaking for myself, I found my head nodding in recognition of many QUESTS and GAME PLAY TIPS, I discovered new approaches, and noted many areas of my own life for which the QUESTS were well established but not currently in use. Others, though, made me eager to give them a try and felt ideally suited to an ongoing or back-burner project.

Melander’s clever and original approach makes the overwhelming challenge of independent creativity and productivity feel not just doable, but FUN! As an admitted quote-collector, I was in awe of the many and varied sources on which the author drew to launch a QUEST, illustrate a point, inspire, amuse, and empathize throughout these many topics. These words of wisdom are not randomly inserted nor quoted as directives or authorities. Rather, each quote feels like a collaboration with a fellow human, one who also struggles, ponders, succeeds, and fails. By underscoring the range and universality of the obstacles and efforts that characterize complex lives, these quotes made what can be a very isolated pursuit feel shared. Characteristic of the effective structure of every part of this book, there is a comprehensive listing of each quote’s source in the back matter.

From concept to implementation to actual book, Melander has created a one-of-a-kind resource that I highly recommend. I read this via advance PDF, but intend to purchase a paper copy as soon as it is available. Using my own best strategies, I’ll insert sticky note tabs and jot quick reminders, making it as useful and dependable as a favorite cookbook. And, just as with my favorite cookbooks, there are some QUESTS/recipes I will follow exactly, some I will modify to suit my taste and interests, and some that will simply remind me of my own helpful strategies from the past.

Despite being someone with NO experience with or interest in digital game play, I found the premise, format, and task-labeling to be effective and appealing. I have no doubt that would not be the case were it not for Melander’s powerful organization, exhaustive expertise, and writing quality that shine through and elevate this work. I appreciate learning new approaches and strategies, but I feel I was learning even more by the example of her writing: attention to detail, voice, and awareness of audience. It’s easy to recommend this book highly for everyone to read and use. My advice is not to shelve it after finishing, but to keep it handy for ready access throughout a lifetime of projects.

Despite her very busy life, Rochelle agreed to answer a few questions about this latest project and other pursuits. I’ll share her responses in the next post in a few days. If you don’t want to miss it, use the easy “subscribe” option in the sidebar>>>. You’ll enjoy sampling her voice and insights in the remarks shared here.

Rochelle Melander is a certified professional coach, experienced book strategist, and the author of eleven books, including, Level Up: Quests to Master Mindset, Overcome Procrastination and Increase Productivity. She provides solutions for people who feel stuck, overwhelmed or confused by the writing and publishing process. She is the founder of Dream Keepers, a writing workshop that supports children and teens in finding their voice and sharing their stories. Visit her online at

Twitter: @WriteNowCoach



Linked In:




It’s That Time of Year: CYBILS Awards for Outstanding Books for Kids/Teens

It has been my privilege to serve as a Round One panelist for various categories of books for the past four years. I’ve been part of remarkable teams working to evaluate releases for the current year in the categories of fiction picture books, poetry, and nonfiction for elementary and middle grades. I’m so excited to participate again for the FIFTH year, this time in the dual category of elementary and middle grades nonfiction books. I am every bit as excited this year as I was back in 2015 when I was a newbie to the process.

You, reader, are an essential part of this process. CYBILS relies on those who read books to, for, and with young readers (and that includes those amazing teen novels and information books!) to think about your favorites from the past year. Here are the full directions. No worries if you don’t have faves in every category. You can nominate in a single category, several, or ALL! The directions are not really hard, but be sure to read through the linked post to click and read the rules, and then read the post until you find the words “Follow this link to nominate”– where you can click and proceed- until October 15.

I’ve already maxed out my hold list at the library and will be hauling books in and out of my home for the next two months, winnowing and exchanging ideas with the other panelists in my group. Don’t think I’ll neglect this site, though. I have some wonderful books to share right here, on this very blog, that aren’t part of the competition, along with a very special author interview. That’s because, even when reading dozens (nay, hundreds?) of books for the awards, I still love to read fantastic books about writing, books in other genre, and anything that is well-written.

Hope you are doing the same.

And if you’ve never checked out my picture book blog before, I’d love to have you take a look and follow along with my Cybils posts about some incredible books (and eventually the results). You may even want to subscribe to get those posts sent to your inbox as they appear.

And if you found this blog accidentally, feel free to subscribe right over there on the side bar>>> to have my posts on this website blog sent to your inbox, too.

Happy reading!



CAPTAIN ROSALIE: A Jewel of a Book About the First World War

Captain Rosalie

by Timothee De Fombelle

Illustrated by Isabelle Arsenault

Translated by Sam Gordon

Candlewick Press, 2019

ISBN 978 1-5362-0520-6

This slim and gentle book will surprise you. CAPTAIN ROSALIE could easily slip under the radar, but I urge you to take time to find it and read it. The effort won’t be great, not in the search or in the reading. The impact, though, will be enormous. In fact this sixty-page picture book/novella hybrid is an ideal read-aloud for those very reasons.

Within a few pages, CAPTAIN ROSALIE will burrow into the hearts of readers/listeners. Its simple but deep text combines with occasional but emotionally powerful  images using limited colors and  sketchy lines. Together they bring to life a heartfelt view of perhaps the most horrific war of all time. That war was too often overlooked by young and old today. The first “world war”, the one that most said would “END ALL WARS”, unleashed a blend of conventional, innovative, and atrocious weapons that revealed the pointlessness of centuries of strategy and the inhumanity of chemical and other technical weapons.

The magic behind making those long ago times and events matter lies in the voice of Rosalie, whose first person narrative leads us into her heart and exposes the broken hearts of war. This is written as if in a journal, by a spy “disguised as a five-and-a-half-year-old girl”. This little redheaded waif occupies an empty desk at the back of a classroom of older students, hiding among the coats while her mother works at a factory after her father “went off to fight”.

As she honestly reports in the  first line, “I have a secret.” She pretends to draw while observing, learning, and revealing her inner observations and worries to us, the readers, in hints and hopes, gradually trusting us to share her mission. We soon meet her gentle veteran teacher who lost an arm in battle. We realize that only one older student, Edgar, even seems to know she is there. She does some chores, accepts Edgar’s occasionally gentle attention, and eagerly greets her mother when she finally arrives at the school to pick her up each day- long after everyone else has left.

This opening quickly established a pattern for Rosalie and her mother and her spying days. Unable to read, Rosalie welcomes letters from her father which her mother reads aloud- presenting loving, reassuring, and confident words that are meant to calm and support Rosalie. Even so, she resents not being able to read them for herself, to access a direct link to her father. His style of simple drawings on each letter feels familiar, even though they show trenches and forests and barren fields. But Rosalie’s spy instincts are alerted when her mother continues reading on and on even though each is only a one-page letter.

Within only a few pages of this book there is a knock at the door and other news is delivered. In the remainder of the book, Rosalie executes a plan to sneak home and read those letters for herself. She doesn’t read fluently, but she has used her spying time well, learning how the alphabet works. When Edgar follows her home one day he becomes a trusted ally, offering support but respecting her orders.

Rosalie soon learns that her father’s letters reveal a horror that is nothing  like the idyllic descriptions in her mother’s words. She finds and reads (partially) all of his past letters but not the ONE letter that caused her mother to gasp, to change, to confuse Rosalie. The one that made her mother no longer feel like the mother she knew and loved.

A high-tension conclusion unfolds quickly, one that is both heartbreaking and satisfying. Rosalie’s need “to know” and her mother’s willingness to share her grief are by no means rare, but are also distinctly specific to these two, to this small and vulnerable family.

Trauma seems to surround more children than it spares, these days more than ever. The quiet “spies”among us know (and ache) so much more than we can begin to imagine. The events in this story are anchored in history from more than a hundred years ago. Even so, the tragedy of loss and grief in these individual lives is universal and will resonate with the specific and personal losses, worries, and pain in the lives of young people today.

The language and storytelling in this seemingly simple little book will appeal even to readers who live protected and privileged lives. Despite that, those “safe” young lives are being lived with an awareness of the fears of this little spy- noticing and knowing far more than we can even imagine. I hope you will search for, read, and share this book.

On a side note, how long has it been since you read THE LITTLE PRINCE by Antoine de Saint-Exupery? All the while I was reading Captain Rosalie, and after, I was reminded of this short classic. I’d be willing to bet that this iconic little book has been read by anyone reading these words, and that it left you with a residual emotional tug. I’m sure I read it several times when young, but it has been so many decades that I checked it out of the library and read it again. CAPTAIN ROSALIE called THE LITTLE PRINCE to mind, but after rereading I struggled to put a word (or more) to why they felt so related. I’m sure that the determination, resilience, anxiety, and intentions of both Rosalie and the Little Prince triggered that link, but I’m still working out the many other ways that they seem to share space in my heart and mind. If you happen to read both, I’d love to know how you respond to my reaction to this for paired reading.
Please stop by and comment, if you have an interest. And whether that invitation appeals to you or not, please accept my advice to read CAPTAIN ROSALIE.



A Biography-In-Verse: It Rained Warm Bread

Christie Ottaviano Books, 2019 (Henry Holt)

IT RAINED WARM BREAD: Moishe Moskowitz’s Story of Hope (A Novel in Verse)

Story by Gloria Moskowitz-Sweet, Poems by Hope Anita Smith, Illustrations by Lea Lyon

Christy Ottaviano Books, Henry Holt and Company, New York 2019

ISBN: 9781250165725, 160pp.


Holocaust survivor Michael (Moishe) Moskowitz was a Jewish child in 1936 when Hitler’s Nazi rise to power turned his homeland, Poland, into a very dangerous place. In short but soul-stirring, first -person poems, his experiences are revealed in stages/chapters. The 1936 collection recounts bullying and physical attacks, Crystal Night, family life, and bartering his school smarts for the protection of two burly peers allows him to make his way back and forth from home to school without being attacked. The next section, 1939, includes his family’s failed attempt to escape and hide, their regret about not escaping earlier, and the accelerating presence of soldiers, tanks, dogs, and barbed wire fences. Bullies have become beasts, and one last attempted-escape by his father is too late- the borders have closed. Chapter 4, the Kielce Ghetto, escalates the horror of his life in an enforced Ghetto, an isolation-rationing-starvation-execution enclosure within the city itself. Play, friendship, cunning, and his school-smarts buttress his battered spirit and provide bartering material to enhance his chances for survival, but just barely. By August, 1942, the section is named LIQUIDATION and the first of several evacuations to death camps results in Moishe losing his mother and being separated from his father.

Finally, From Camp to Camp finds Moishe hanging on to hope, struggling for life, and relying on luck and hope to sustain himself and his friend. He values the example of  the few adult men with enough strength to encourage and occasionally help him survive. One poem shares its title with the book, IT RAINED WARM BREAD. During one of many open-cattle-car transports between camps, near the end of the war, Czechoslovakian women defy the guards to raid a bakery and hurl warm loaves of bread over the tops of the cattle car to the starving, freezing prisoners. Moishe retains the scent of their courage longer than the aroma of fresh bread. The conclusion describes his final death march, one that did not end Moishe’s life. Read for yourself to learn about how he survived and then dedicated his life to the survival of their stories. This book is his daughter’s effort to keep that story alive after her father can no longer do so.

My thoughts:

For a few years I’ve been studying and preparing to be a Holocaust Educator in the Milwaukee area. Through this structured program I’ve gained so much in knowledge, nuance, and appreciation for the overwhelming task involved in transmitting to a new generation the immeasurable horror and impact of the Holocaust. I had spent a lifetime reading fiction and nonfiction on this topic, actively researching scholarly and personal accounts, digesting and processing a reality that is mind-numbingly horrific and yet undeniably true.

The task is overwhelming, and yet a worthy challenge. I’m neither Jewish nor a survivor, and yet I am invested deeply. Why? Because I am human, and this was a HUMAN atrocity. It is the humanity of the Holocaust that makes the genre of novels so effective and powerful as a tool of education, especially for the young. First person accounts are important beyond measure, but a novelized story, one that is well-researched and prescreened by sensitivity specialists, can reach a place in readers’ hearts and minds that might otherwise be closed off to direct instruction and/or academic materials.

I loved this novel-in-verse approach to recounting a portion of the life of Michael Moskowitz, a very young Polish Holocaust survivor. IT RAINED WARM BEAD: Moishe Moskowitz’s Story of Hope is the story in free verse poems that was lovingly shared by his daughter, Gloria Moskowitz-Sweet to the Poet/Author, Hope Anita Smith. Illustrator Lea Lyon has enhanced this story with its own power by skillfully inserting sepia-toned line sketches throughout the story in exactly the right moments.

Christie Ottaviano Books, 2019 (Henry Holt)

This novel in verse offers a poetic revelation of one man’s memories of the years he spent in ghettos and camps throughout the war years in Europe. It’s an up-close view of the physical and emotional price paid for being Jewish in the midst of the unprecedented Nazi genocide.
The format and scenes introduce a tragic and overwhelming slice of history to somewhat younger audiences, and these days it feels necessary to begin that exposure sooner rather than later.

A book like this is an ideal way to introduce younger readers to a personal story from the Holocaust. It is only one of millions, (MILLIONS! ) of individual stories. Each person experienced a different story of survival, of suffering, or of death. Even so, one detailed story, well told, can be a more effective way to grasp and connect with that ONE personal story than to generalize and imagine, wrongly, that all of those individual experiences were the same.

Sometimes, one story is enough.